Get Customers Find You Online

Get found online Brisbane is another digital marketing directive which rules that your site is not just about finding customers online but rather getting found online by your customers.

In the good old days of physical store presence, having a big sign on a busy location is good enough to attract your customers to your business. Today, a good marketing move still follows the same principle.

However, today’s spot is a digital location where you need more than just the big sign to increase your digital presence and get found online by people looking for your business. Here are some ways to get you found online.

Directory listing

When a person looks for a product, chances are, they will start with an online search. Today’s online directories are the digital equivalent of yesterday’s phone books. If you’re not listed correctly, you are limiting your potential customer’s ability to find you online.

Ensure that your business is listed with all the relevant information. Be consistent across all major directories including Google My Business, Bing Local, Yelp, Superpages and more.

Social media

 You would know by now that social media is not just an effective way to attract new customers. The truth is that it is a necessary way of building your audience. Social media is the place your audience mostly spends their time to nourish their interests, explore hobbies and stay in touch.

To get found online, you need to identify which social media platforms are the best of marketing your business and start posting there regularly. Use hash tags relevant to your business, industry and location. Add your business to Facebook Places.  

Maps listings

Among the most highly-trafficked channels for customers of your business are online maps, like the Google Maps. Getting your business on Google Maps doesn’t only give directions to your location, it makes your business more easily found.

People today use maps like search engines by searching for things by category or keyword. Searching in Google Maps by keywords and zip code can be the fastest way to find a local business. You will be excluded from these types of searches if you don’t have a business listing here.

Video

There is a good chance that TV and the internet might be decreasing an average person’s attention span. On the other hand, video marketing is one highly engaging way of getting your message across and grab attention.

You need not limit yourself to just words when it already becomes easy to make a compelling video and grab people’s attention. You can begin your first business video to engage your visitors on your site.

Visual Marketing Images

As had been proven, images are important for the same reasons that video is important. They engage people and help put a face to your business with the liberal use of image3s on your website and posting them to social media platforms (like Instagram and Pinterest).

In addition, you can get found online by ranking on Google images.  People perform many image-only searches for examples, comparing products and getting information before they buy. Having yourself on the first page of Google Images results can greatly improve your online visibility.